How to use Twitter Hashtags - #Hashtags are a way for people to search tweets that have a common topic and thus start on a conversation.
How to use Facebook Hashtags - #Hashtag URLs are mentioned on profile posts, fan page posts, group posts, event posts & all comments across Facebook.
To create your Hashtag URL, Go to http://twubs.com/p/register-hashtag
Register your hashtag by adding Title, Description, Contact eMail.
Add an image
Log in with your Twitter ID
And you get http://twubs.com/HashtagURLsForMarketing/
What Are Hashtag URLs
The idea is to help brands turn social channels into fluid conversion channels based on the promotion of conversational trends using hashtag URLs like #vote, #buy, etc. These hashtags gives brands the ability to turn social media channels into an authentic platform for conversion as users trend the actionable hashtag URL from anywhere, thanks to the wizardry of mobile devices.
Source : http://pallab-kakoti.blogspot.in/2014/01/actionable-hashtags-for-marketing.html
By Pallab Kakoti
Published: 16 January 2014